by Jule | Jan 14, 2025 | Prioritisation, Product discovery, Product Management
Your startup is shifting from scrappy experimentation to a more structured approach to product development. You’ve found early traction, but now you need a scalable discovery and prioritisation process that ensures you’re building the right features at the right...
by Jule | Dec 10, 2024 | Product Management, Product Management Skills, Product Operations, Product Ops
While traditional product management focuses on strategy, discovery, and delivery, Product Ops ensures that the entire product organisation runs efficiently, with seamless processes, accurate data, and effective communication. But why has Product Ops become so...
by Jule | Nov 19, 2024 | PLG, Product Led Growth, Product Management
What Is Product-Led Growth? PLG is a growth motion where the product becomes the primary driver of customer acquisition and revenue. Instead of relying heavily on sales teams, PLG businesses optimise their products for seamless user onboarding, engagement, and...
by Jule | Nov 11, 2024 | Product Management, Product Management Skills
Understanding the Core Elements of a Strategy According to Richard Rumelt, a well-formulated strategy should comprise three essential elements, which he refers to as the “kernel”: Diagnosis of the Challenge: This involves a deep understanding of the...
by Jule | Sep 29, 2024 | Product Management, Product Management Role
1. Idea & Discovery Phase Identify problems & opportunities through market research, user feedback, and competitor analysis. Define target audience and create user personas. Validate the idea via customer interviews, surveys, and proof-of-concept testing....
by Jule | Sep 10, 2024 | Product Management
Product strategy is a complex but critical aspect of business planning that determines a product’s long-term success within competitive markets. It is about more than just envisioning product features; it requires a deep understanding of market challenges,...